So you have had a designer create a logo for you or you can create yourself. For WordPress design, you can either get a free theme or purchase one here. If you are using Thesis theme then this next bit is quite easy. Just click on the name of your theme in the LH menu of your Admin area and you should see [Thesis] Design Options. The screenshot below is from my ProfitHomeBusiness.com site where I use the design options in the admin to control my layout, fonts, etc.
What is a FAVICON ? — check out: http://en.wikipedia.org/wiki/Favicon
Again this is a topic that we could make into a much bigger topic — but we are taking little steps here, you can learn more and improve more another day.
You can also of course get a designer to do this work for you – see Day 3 above
